Course Description
In today’s world, where artificial intelligence is increasingly embedded in both business and everyday processes, the quality of the output depends on the quality of the questions we ask. This course is developed in collaboration with Elearnit, a company specializing in e-learning solutions, and Caterina Ferruzzi, a copywriter and trainer with expertise in digital communication and content, and is designed to provide a practical, informed approach to working with artificial intelligence.
The course walks you through how generative AI tools work, why asking the right questions makes a tangible difference, and how to craft effective prompts that can be applied in real-world professional contexts.
Through real-life examples, hands-on exercises, and proven techniques, you will learn how to formulate clear, relevant requests aligned with your objectives, avoid common pitfalls, and maximize the value of AI-generated outputs
Learning Objectives
By the end of the course, you will be able to:
- Understand how generative AI tools process and respond to requests;
- Recognize the limitations and risks associated with AI-generated responses;
- Apply a structured method to write effective prompts;
- Critically evaluate content generated by AI;
- Use artificial intelligence as a reliable ally in your daily work.
Course Content
The training program covers the following key topics:
- What a prompt is and how it works with AI;
- How AI tools process and generate responses;
- The limits and potential of artificial intelligence;
- Practical techniques and criteria for creating effective prompts;
- Practical exercises and assessment quizzes.
Course Structure
- Format: Asynchronous, fully online
- Total duration: 30–45 minutes (depending on whether the learner completes all suggested activities)
- Level: Beginners / business users / professionals
Target Audience
This course is designed for:
- Professionals and managers who want to integrate AI into their work processes;
- HR teams and trainers;
- Anyone who wants to improve their interaction with artificial intelligence tools in a conscious and effective way.
